The top pinned images from its male users, according to Pinterest, are about fashion, hiking and DIY.
And while Pinterest will not share a figure for the exact number of men using the site, the company offered a glimpse this week into what content men are pinning the most: fashion, hiking, and DIY.
These three images above, specifically, have been repinned the most in the past month, Larkin Brown said, a researcher at Pinterest: a close-up shot of a dapper-looking suit, a stuffed military daypack for hiking, and a beautiful infographic on how to build a platform bed.
The popularity of specific images and categories on Pinterest are hard to quantify because images can be pinned and repinned multiple times throughout the system, Mithya Srinivasan, a representative from Pinterest, told BuzzFeed Life. "Nothing is numerically ranked," Srinivasan said. But the company's data scientists said that repins are the most effective way to measure an item's influence.
In addition to these top three categories, Pinterest said its male users are also pinning travel:
